How-To ProjectsInternetMarketing

Top 2 Strategies For Generating Website Traffic

Website Traffic: You can either pay for it or cast a wide net to pull it in.

Paying is pretty simple (well, technically it’s an art unto itself) but you join up with a PPC program, select your keyword groups, write some ads and start paying.

You can also find websites where your potential visitors hang out and buy some links or ads on those sites.

To cast a net you will invest time rather than money. I have two basic strategies.

The first strategy is to write a batch of 300-500 word marketing articles with links back to my target site in the author’s resource box and post them to directories like www.ezinearticles.com and www.goarticles.com. (I wrote an article about how to write effective marketing articles on my blog.)

It will take some time before the articles start getting picked up by other publishers and reprinted, but once they are out there, you’ll keep getting traffic. I have articles that were published over a year ago that still bring me regular hits to my sites.

The second strategy takes advantage of the work done in the first. I will pull apart the articles I wrote and format them as blog entries laced with links back to my target site. Then, I’ll take advantage of the many free blogging sites out there like www.blogger.com, www.wordpress.com, www.myspace.com, www.livejournal.com, www.friendster.com, and www.squidoo.com and make a bunch of new blogs and post the revised article content.

Almost instantly you will find sites like Technorati linking back to your main site. Within a few days you should start seeing visitors and find yourself geting indexed in the search engines – just don’t use the exact some content on every blog. It will count against you in the search engine rankings.

The last time I did this, I got my first visitor and earned my first dollar in under 48 hours.

Keep adding new content to the blogs and article directories for a few months (once ore twice a week after the first week.) If you’ve targeted a good niche, chosen good keyword targets, and written good articles, you will see a steady flow of traffic drawn into your site through this network of pages linking in.

One warning: Don’t forget to actively promote a newsletter or some other device on your main site to capture visitor’s email address. The next time you want to talk to them you don’t have to wait for them to wander by, you can send something straight to them!

The Go-To Guy!

P.S. Using an approach like Jonathan Leger’s $7 Secrets to promote a simple report you’ve written can quickly build a mailing list without all of the blogs and article writing. That’s my next project!

Andrew Seltz

Andrew was born in Michigan, raised there and in Tennessee, and has since lived outside Orlando, in Chicago, New York City, and now Birmingham, Alabama. He produces videos and websites for a living and is married to a beautiful, generous, loving woman who also happens to be a talented actress and writer - www.ellenseltz.com. They have two daughters.

One thought on “Top 2 Strategies For Generating Website Traffic

  • Nicely put. Simple but practical.

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