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	<title>Comments on: Market Testing - The Price of Failure: $4.46</title>
	<atom:link href="http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/</link>
	<description>Your Online Information Consultant - Ready to Help You!</description>
	<pubDate>Tue, 06 Jan 2009 10:43:13 +0000</pubDate>
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		<title>By: Andrew Seltz</title>
		<link>http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/comment-page-1/#comment-1009</link>
		<dc:creator>Andrew Seltz</dc:creator>
		<pubDate>Sat, 02 Dec 2006 14:52:07 +0000</pubDate>
		<guid isPermaLink="false">http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/#comment-1009</guid>
		<description>Gary,

Thanks for sharing your experience. 

This really is, on some level, a numbers game. I get passionate about ideas that interest me and that makes it hard to remain objective. But, if you are in this to make a living, you have to be prepared to let go of ideas you like that aren't working.

Letting go gets easier when you have lots of ideas in the testing phase. It is also important to streamline your testing process so that it doesn't take much work to set up a test. 

The more effort you put into a single idea, the more invested you become in its success. This creates the urge to 'make it work' even if you are not getting results. 

Let us know when you find a winner. It is important to document success too!

The Go-To Guy!</description>
		<content:encoded><![CDATA[<p>Gary,</p>
<p>Thanks for sharing your experience. </p>
<p>This really is, on some level, a numbers game. I get passionate about ideas that interest me and that makes it hard to remain objective. But, if you are in this to make a living, you have to be prepared to let go of ideas you like that aren&#8217;t working.</p>
<p>Letting go gets easier when you have lots of ideas in the testing phase. It is also important to streamline your testing process so that it doesn&#8217;t take much work to set up a test. </p>
<p>The more effort you put into a single idea, the more invested you become in its success. This creates the urge to &#8216;make it work&#8217; even if you are not getting results. </p>
<p>Let us know when you find a winner. It is important to document success too!</p>
<p>The Go-To Guy!</p>
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		<title>By: Gary</title>
		<link>http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/comment-page-1/#comment-1004</link>
		<dc:creator>Gary</dc:creator>
		<pubDate>Sat, 02 Dec 2006 05:35:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/#comment-1004</guid>
		<description>Andrew, I had the same experience using Daryl's system. 

After meeting Daryl &#38; Andrew at a seminar in Sydney, we got her system. Studied it. Then shortlisted a lot of possible niches, did demand/supply analysis, selected a likely looking prospect, created a survey site at www.TattooSmarts.com then made our first foray into AdWords. Well, there was quite a huge learning curve in that but with the help of a newly purchased copy of Perry Marshall's AdWords manual, we posted several similar ads (for split testing purposes). Net result: very few clicks, and 1 subscriber, but no survey responses. Like you, we got out for under $5. 

It saved us spending more on a loser of an idea, but we're now left with the question of finding a topic that will turn into a winner.

Back to the drawing boards...

Gary</description>
		<content:encoded><![CDATA[<p>Andrew, I had the same experience using Daryl&#8217;s system. </p>
<p>After meeting Daryl &amp; Andrew at a seminar in Sydney, we got her system. Studied it. Then shortlisted a lot of possible niches, did demand/supply analysis, selected a likely looking prospect, created a survey site at <a href="http://www.TattooSmarts.com" rel="nofollow">http://www.TattooSmarts.com</a> then made our first foray into AdWords. Well, there was quite a huge learning curve in that but with the help of a newly purchased copy of Perry Marshall&#8217;s AdWords manual, we posted several similar ads (for split testing purposes). Net result: very few clicks, and 1 subscriber, but no survey responses. Like you, we got out for under $5. </p>
<p>It saved us spending more on a loser of an idea, but we&#8217;re now left with the question of finding a topic that will turn into a winner.</p>
<p>Back to the drawing boards&#8230;</p>
<p>Gary</p>
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	<item>
		<title>By: Andrew Seltz</title>
		<link>http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/comment-page-1/#comment-700</link>
		<dc:creator>Andrew Seltz</dc:creator>
		<pubDate>Sun, 01 Oct 2006 06:26:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/#comment-700</guid>
		<description>Kam,

Thanks for the kind words. There is nothing like real-world feedback to help focus your work and this creates that sort of feedback. I'm now working on doing a better job of market researching to develop the ideas to test. I've been a bit haphazard with research and know that a more disciplined approach will improve my overall results.

I answered your question about MODx in a comment to my post &lt;a title="MODx in Action" href="http://www.andrewseltz.com/2006/09/21/modx-cms-in-action/"&gt;MODx in Action&lt;/a&gt;.</description>
		<content:encoded><![CDATA[<p>Kam,</p>
<p>Thanks for the kind words. There is nothing like real-world feedback to help focus your work and this creates that sort of feedback. I&#8217;m now working on doing a better job of market researching to develop the ideas to test. I&#8217;ve been a bit haphazard with research and know that a more disciplined approach will improve my overall results.</p>
<p>I answered your question about MODx in a comment to my post <a title="MODx in Action" href="http://www.andrewseltz.com/2006/09/21/modx-cms-in-action/">MODx in Action</a>.</p>
]]></content:encoded>
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		<title>By: Kam</title>
		<link>http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/comment-page-1/#comment-699</link>
		<dc:creator>Kam</dc:creator>
		<pubDate>Sun, 01 Oct 2006 05:42:26 +0000</pubDate>
		<guid isPermaLink="false">http://www.andrewseltz.com/2006/08/23/market-testing-the-price-of-failure-446/#comment-699</guid>
		<description>Hey thats a pretty good idea. Can't believe thats the first time I've come across it. Thanks for the writeup on how you did it. It definately provides a good plan of action on how to go about it. 

btw, what was the hardest part in using ModX. I was actually searching for some ModX info when I came across your site.</description>
		<content:encoded><![CDATA[<p>Hey thats a pretty good idea. Can&#8217;t believe thats the first time I&#8217;ve come across it. Thanks for the writeup on how you did it. It definately provides a good plan of action on how to go about it. </p>
<p>btw, what was the hardest part in using ModX. I was actually searching for some ModX info when I came across your site.</p>
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